
Shetland Herring: Fresh, Sustainable, and Versatile
Our sustainably caught Shetland herring is a timeless ingredient, delivering bold flavour and exceptional quality to your menu.
The Perfect Herring for Every Dish
Shetland herring is celebrated for its rich flavour and firm texture, making it a versatile ingredient for traditional and contemporary dishes alike. Sustainably caught in the cold, pristine waters of Shetland, our herring supports responsible fishing practices and protects marine ecosystems. Whether smoked, pickled, grilled, or used in salads, our herring is an essential ingredient for chefs looking to add bold, authentic taste to their menus. Delivered fresh and fully traceable, it’s a sustainable choice you can feel proud to serve.

Fresh Shetland Herring, Delivered to Your Kitchen
Sustainably caught Shetland herring, known for its bold flavour and firm texture. A versatile and responsible choice for chefs and restaurateurs.
How It Works:
- Select Your Herring: Choose from whole herring or filleted options.
- Choose Your Quantity: Start with 5kg, with bulk discounts available for 40kg or more.
- Receive Fresh Deliveries: Delivered twice weekly to London in eco-friendly packaging.
Pricing at a Glance:
- From £X per kg for whole or filleted herring.
- First-Order Offer: 25% off your first order of 20kg or more.
Order Shetland herring today and bring bold, sustainable flavour to your menu.
What Chefs are Saying


Provenance & Sustainability
Our Shetland herring is sustainably caught in the cold, clear waters of the North Atlantic, using methods that minimise bycatch and protect marine ecosystems. This commitment to sustainability supports Shetland’s local fishing community and ensures a healthy marine environment for future generations. Each herring is fully traceable, providing your diners with a story of authenticity and responsible sourcing.
Why Pot-Caught Lobsters Belongs on Your Menu
Pot-caught lobster is not just a choice for exceptional quality—it’s a commitment to sustainable fishing practices that protect marine ecosystems while delivering the freshest, most flavourful lobsters to your kitchen.
FAQ
Where is your herring sourced from?
Our herring is sustainably caught in the North Atlantic waters surrounding the Shetland Isles.
What makes your herring unique?
Our herring is known for its bold flavour, firm texture, and sustainable sourcing, making it a versatile and ethical choice.
What options do you offer?
We provide whole herring only at this time, we hope to offer fillets in the future.
Is your herring delivered fresh?
Yes, our herring is delivered twice weekly to London, packed in eco-friendly, insulated packaging to ensure peak freshness.
What is the minimum order size?
The minimum order is 5kg, with bulk pricing available for orders over 40kg.
Can I mix herring with other products in my order?
Yes, you can customise your order to include herring along with other products like haddock, scallops, or crab.
How should I store the herring upon delivery?
Store your herring in a refrigerated environment to maintain its quality until use.
Can you handle larger orders or frequent deliveries?
Absolutely! We can accommodate larger orders or tailor deliveries to meet your needs. Contact us to discuss your requirements.